I know as well as anyone how everyone is looking for content planning tips to save time. I know, because a) I’ve been guilty of losing time in Facebook, and b)I now write down how many hours I’ve been in Facebook EVERY WEEK, and I record my score.
Having a system in place to create strategic content, and having some strategies in place to use my time WELL in Facebook have really helped my build a consistent program of valuable content, and saved me from the dreaded mental blank of daily Facebook posting – as well as saved me HUGE chunks of time!
I had to do something drastic, because for a while, it was getting to be a problem.
I noticed it more when I was a bit lost, and lacked the clarity to keep me moving forward. Hello Facebook procrastination!
I’d click on the re-fresh feed button and scroll randomly – and feel the energy slip out of me.
I’d try and think of something meaningful and full of value to post on my Facebook page – and have nothing! Literally, mental blank!
I’d post in groups and get no traction.
I know EXACTLY what the Facebook time suck can feel like!
So – if you know me well enough my now, you know that I pulled myself out of it and worked out a content planning system and structure that saves time and allows me to post with more authentic energy.
Really – as entrepreneurs, time and energy are the two main commodities we have, and to lose them to social media is a shame. I had to come back fighting!!
Here’s 5 Short and Sweet Content Planning Tips to Save Time
1. Search for quotes in Pinterest.
I find that searching for meaningful quotes in Google is so overwhelming, and they are all longwinded.
Pinterest has millions of quotes made for social media.
Finding the right words in a Pinterest search and branding them in your own quote card is a quick and easy way to create content.
2. Create 4 Templates in Canva
Using 4 templates, and branding them appropriately, allows you to just paste the words in, and off you go (see #1!!) You can rotate them into your feed and your branding remains consistent. Here’s a pic of mine.
#1 a basic selfie
#2 B&W image & yellow text
#3 Blogpost template
#4 White background with yellow standout wordEach post I do is based on one of these templates. Saves me having to recreate the wheel!
3. Have Theme Days for your FB Page
This is an oldie but a goodie. I have this as a basic structure, but find I don’t stick to it as often as I used to.
However, when I was totally lost and didn’t even know WHAT to post, finding an inspo post, a resource post, a behind the scenes post etc started the momentum going.
4. Use Evernote to save your Curated content
I mean: Use the Evernote WebClipper to clip anything you want to save to post later – then it’s all in one place, and easy to find when scheduling your content. (Want help with that? Don’t forget I’m a Certified Evernote Consultant!!)
5. Set up folders for your social media images
Over time, you collect and create a lot of files! When there’s A LOT and you have to scroll through heaps to find the one you’re looking for – that’s taking precious time and momentum away from your posting and planning.
Create a folder for different types of posts, so that you can find them easily, and file them properly when you make future images.